Strive Expands Bitcoin Holdings to 19,000 BTC with New $185 Million Purchase
Strive, Inc. has significantly increased its Bitcoin treasury, acquiring an additional **2,500 BTC** for **$185.2 million**, bringing its total holdings to **19,000 BTC**.
Strive, Inc., a Dallas-based treasury company, has substantially grown its Bitcoin reserves by purchasing an additional 2,500 BTC. This recent acquisition, valued at approximately $185.2 million with an average price of $74,092 per coin, was disclosed in an SEC Form 8-K filing on June 2. The move boosts Strive's total Bitcoin holdings to an impressive 19,000 BTC, positioning it among the top ten publicly traded corporations globally with significant Bitcoin assets.
Strategic Accumulation Amidst Market Dynamics
Strive's latest Bitcoin purchase was strategically executed during a period of price weakness, aligning with its aggressive accumulation strategy. The company, which operates under the ticker ASST, was founded in 2022 by entrepreneur Vivek Ramaswamy as an anti-ESG asset manager, prioritizing shareholder-first capital allocation. CEO Matt Cole, who previously managed a $70 billion portfolio at CalPERS, has been instrumental in reorienting the company towards structured finance and a Bitcoin treasury model.
Under Cole's leadership, Strive has rapidly expanded its Bitcoin holdings from zero to 19,000 BTC in less than a year. This growth has been fueled by a combination of equity offerings, its Variable Rate Series A Perpetual Preferred Stock (SATA), and broader capital markets activities. The company's commitment to Bitcoin as a treasury asset is a core part of its financial strategy.
Innovative Capital Structure and Future Growth
Strive’s ability to consistently acquire Bitcoin on a large scale is underpinned by its unique capital structure. Its SATA perpetual preferred shares, listed on Nasdaq, are designed to maintain a stable trading range of $99–$101 while providing regular dividends. This is complemented by Class A and Class B common equity and substantial cash reserves.
Looking ahead, Strive announced plans to expand its at-the-market fundraising programs by $4.2 billion. This includes increasing both its common stock and SATA preferred stock offerings by $2.1 billion each, aiming to accelerate its Bitcoin accumulation efforts. This expansion highlights Strive's long-term vision for integrating Bitcoin into its financial framework, as previously reported in detail by TheCryptoDesk: Strive Asset Management Expands Bitcoin Holdings with $4.2 Billion Offering.
Performance Metrics and Market Contrast
Strive measures its performance in Bitcoin-denominated terms, aiming to outperform raw Bitcoin exposure. The company reported a quarter-to-date Bitcoin yield of 23.0% and a year-to-date yield of 36.7%, with an amplification ratio of 57.0%. As of its recent filing, Strive also reported $137.3 million in cash, an increase of $44 million over the measurement period, and confirmed an 18-month dividend reserve.
This aggressive accumulation by Strive stands in contrast to a recent, albeit minor, shift by another major corporate Bitcoin holder. MicroStrategy (MSTR) made its first confirmed Bitcoin sale since December 2022, offloading 32 BTC for $2.5 million between May 26 and May 31. While a small fraction of its vast treasury, this move by MicroStrategy, which used the proceeds for preferred stock dividends, marked a departure from its previous pure-accumulation stance. The event garnered attention, with some analysts dismissing widespread corporate sell-off fears: Analysts Dismiss Widespread Corporate Bitcoin Sell-Off Fears.
Key Takeaways from Strive's Strategy:
- Strive's total Bitcoin holdings now stand at 19,000 BTC following a $185.2 million purchase.
- The company uses an innovative capital structure, including SATA preferred stock, to fund its Bitcoin acquisitions.
- Strive plans a $4.2 billion fundraising expansion to further accelerate Bitcoin accumulation.
- Its performance is measured in Bitcoin-denominated yields, demonstrating a focus on outperforming direct BTC exposure.
- Strive aims for its SATA preferred stock to be the first U.S.-listed security to pay cash dividends daily, offering a 13% annual dividend rate backed by its Bitcoin treasury.
Strive's strategy, aiming to provide both Bitcoin exposure and frequent cash flow through its SATA preferred stock, positions it uniquely in the market, appealing to income-focused investors while maintaining a debt-free balance sheet.
◆ Similar signals

Standard Chartered Signals End of Crypto Winter, Bitcoin Poised for Recovery
A leading financial institution suggests the crypto market has weathered its downturn, with Bitcoin likely having found its price floor.

Crypto Trading Shifts as Tokenized Treasuries Surge to $14.6 Billion Amidst CEX Volume Decline
Centralized crypto exchange trading volumes have dropped to their lowest since late 2024, contrasting sharply with a significant rise in tokenized treasury markets to $14.6 billion.

Geopolitical Peace Deal Could Inject Liquidity into Crypto Markets
Geopolitical developments, specifically a potential Iran peace deal, could usher in a new wave of liquidity for risk-on assets like cryptocurrencies.